Advantages Social Media Bring To Your Company

Content Marketing Specialist

Social media, or social networking, is a relatively recent phenomenon in the world of business and commerce. Most businesses have understood the marketing potential of sites like Facebook, LinkedIn, Twitter, and Google+. But some struggle to adopt social media presence in a smooth, streamlined way.

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Increase Sales With Social Media

Content Marketing Specialist

Business owners know that to generate sales, knowing their target market and finding a way to engage and establish a relationship with them are essential. Social media makes both of these things possible, and with the right tools, you can use them to generate more sales. Social media also allows business owners to know what people are saying about their own brand as well as their competitor's. You can determine the needs of a given target area by looking at different social media platforms. Here are some ways social media can be used to increase sales.

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5 Tips for Connecting with Your Audience

Internet Marketing Agency in Houston

As the leader of a business, especially a startup, your job is to connect with audiences ranging from potential or current investors, employees, corporate partners, customers, regulatory bodies, or boards. This is a skill that many first time CEOs need to develop. Even if you are gregarious by nature, or, in my case, were a lector at Sunday Mass since you were 10 years old, understanding how best to connect with an audience in business is critical for your success. Here are five strategies that I learned over the years:

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5 Small Business Internet Marketing Tips

Website Developer in Houston

  1. In the words of Ron Simon, “What the hell are you trying to do?” What is the goal of your website? Ultimately, it should be to drive more business, but how exactly will it do that? Start with one goal – such as increasing the number of phone calls – and branch out from there. It’s important to set goals, but it’s just as important to come up with a system for measuring those goals.

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5 Small Business Internet Marketing Tips

Website Developer in Houston

  1. In the words of Ron Simon, “What the hell are you trying to do?” What is the goal of your website? Ultimately, it should be to drive more business, but how exactly will it do that? Start with one goal – such as increasing the number of phone calls – and branch out from there. It’s important to set goals, but it’s just as important to come up with a system for measuring those goals.

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