Digital Marketing Trends for 2022: The Data-Driven Attribution Model

Internet marketing agency

When planning our PPC strategy, it is essential to choose the right attribution model, since our ROAS will be calculated based on it.

Therefore, for 2022 it is very important to keep in mind that the default attribution model of Google Ads is going to change from last click to data-driven attribution. Rather than apply the same pattern to all conversions, this model takes into account a variety of signals to spread the value of a conversion across different touchpoints.

 

Source: cyberclick

About LaraNet: We are a web design firm focused to help you to grow your business and communicate with your customers and prospects using two simple but powerful tools: 1) Interactive Website and 2) Internet Marketing Strategy on social networks like Facebook, YouTube, Twitter, LinkedIn, etc… Whether you want to work with just a web page, or launch or improve your presence on Facebook, Google+, LinkedIn or communicate with your customers through newsletters, or improve the location of your business in the search engines through Search Engine Optimization, or start marketing your products or services online, in LaraNet we can help you.

 05 06 959020654

Call now at 713-397-1596  or mail us    This email address is being protected from spambots. You need JavaScript enabled to view it.    | Get A Free Estimate HERE: 

Houston Small Business Websites.

Website designer in Houston, Web Designer in Houston, Web Site Developer in Houston, Webmaster in Houston, Internet Marketing Agency in Houston, Website Consultant in Houston, Enrique Antonio Lara Vidales, LaraNet, Web Design in Houston, Website Development in Houston, Open Source Content Management, Internet Marketing Services, Houston Small Business Websites, Integrated Internet Marketing, Content Marketing Specialist, Community Manager Specialist, Houston Internet Marketing for Small Business.

Expand Your Business

Stay Connected


© Laranet Inc. All rights reserved