Developing a Campaign

1.- Marketers, on average, spend over a quarter of their marketing budget on content marketing.
2.- 62% of companies today outsource their content marketing that’s up 7% from last year.
3.- Because 61% of consumers say they feel better about a company that delivers custom content, they are also more likely to buy from that company.

4.- LinkedIn generates more leads for B2B companies than Facebook, Twitter or blogs individually. Yet only 47% of B2B marketers say they are actively using LinkedIn vs. 90% on Facebook.
5.- Interesting content is a top 3 reason people follow brands on social media.
6.- Social media sites and blogs reach 8 out of 10 of all U.S. Internet users and account for 23% of all time spent online.
7.- 90% of consumers find custom content useful and 78% believe that organizations providing custom content are interested in building good relationships with them.
8.- Blogs give websites 434% more indexed pages and 97% more indexed links.
9.- B2B companies with blogs generate 67% more leads per month on average than non-blogging firms.
10.- The average cost to generate a lead through inbound marketing ($143) is about half the average for outbound marketing.

About LaraNet: We are a web design firm focused to help you to grow your business and communicate with your customers and prospects using two simple but powerful tools: 1) Interactive Website and 2) Internet Marketing Strategy on social networks like Facebook, YouTube, Twitter, LinkedIn, etc …
Whether you want to work with just a web page, or launch or improve your presence on Facebook, Google+, LinkedIn or communicate with your customers through newsletters, or improve the location of your business in the search engines through Search Engine Optimization, or start marketing your products or services online, in LaraNet we can help you.

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Enrique Lara