Only 30% of Small Businesses Have an SEO Strategy
Internet marketing agency
It is 2020, and the fact that only 30% of small businesses have a search engine optimization (SEO) strategy is somewhat troubling. Why, because SEO optimization is key to making your digital presence relevant to your audience.
The data on the latest SEO strategy trends comes from a new report from The Manifest titled, “Top 5 SEO Strategies for Small Business in 2020.” And according to the 501 respondents in the survey, 70% don’t have an SEO strategy. When you consider 75% of people don’t scroll past the first page of Google, it drives the point of why SEO should be a key strategy by small businesses and businesses of all sizes.
As the author of the report, Kelsey McKeon, says now is a great time for small businesses to start performing SEO. Primarily because they are having to adjust to the COVID-19 crisis by cutting costs. The cost-effective nature of SEO makes it the ideal tool for saving money and improving your digital presence.
McKeon goes on to say, “For small businesses looking to reduce spending during the COVID-19 pandemic, SEO is an easy-to-implement and affordable strategy that garners returns over the long-term.”
With the right SEO strategy for your small business, you can consistently position your company to rank high for your local search.
About LaraNet: We are a web design firm focused to help you to grow your business and communicate with your customers and prospects using two simple but powerful tools: 1) Interactive Website and 2) Internet Marketing Strategy on social networks like Facebook, YouTube, Twitter, LinkedIn, etc… Whether you want to work with just a web page, or launch or improve your presence on Facebook, Google+, LinkedIn or communicate with your customers through newsletters, or improve the location of your business in the search engines through Search Engine Optimization, or start marketing your products or services online, in LaraNet we can help you.