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The Great Importance of Logos in Business

Your Logo Is Your Image Logos are a critical aspect of business marketing. As the company's major graphical representation, a logo anchors a company's brand and becomes the single most visible manifestation of the company within the target market.

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The 4 Essentials of the Most Read Content

From Headlines To Length With an estimated 3 million new blog posts every day, there is no shortage of content with which to occupy our time. I am always trying new blogs and newsletters, and I find myself always going back to the same blogs for one simple reason: readability.

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How to Sell a Great Idea: 5 Steps

It Won't Sell Itself In a world driven by innovation, new ideas are powerful tools for building your career and your bank account. That said, ideas (even good ideas) are a dime a dozen. What really matters isn't whether you've got an idea, but whether you've can sell that idea–to investors,...

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11 Things You Might Not Know About Google

Every Business Start From 0 Google wasn’t always the world’s third most valuable brand. Long before it was a go-to verb, it was an obedient digital dog, merely finding and retrieving stuff, playing fetch for Internet users over and over again.

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