5 Tactics to Make It Soar
Let’s face it: Facebook organic reach was extremely low for a while. Now, the network dropped another bomb on business owners by announcing that it’s going to focus on friends’ posts instead of pages’ posts which will further suppress organic reach...
To Sell or Not to Sell?
5 Steps to Take to Answer This Question.
The decision could come four months after a successful launch, or four decades following a steady career, but all entrepreneurs at some point will face the question: Is it time to sell my company
Experience Your Brand
From Your Customers' Perspective
While I was traveling for work recently, I stopped in my favorite coffee shop. As I went to place my order and pay, I noticed smudges and fingerprints on the display case and a layer of dust along the front of the register -- in a store that sells food.
How To Win
When You Fail
If you're an entrepreneur, you will fail. I don't mean your business is going to fail and you'll go bankrupt. I mean that sometime, somewhere, to some degree, you will fall short. You will forget to follow through on a commitment to an employee, partner or customer. You'll be late to...
Don't Be the 'Next Big' Anything
4 Tips for Creating Unique Value
1. Survey the industry landscape.
Working Hard vs. Working Smart
Is It A Myth?
Mike Rowe, host of the popular Discovery Channel series Dirty Jobs, recently highlighted the dichotomy of how we portray work in America, in one corner, the romantic, blue-collar ideal of "working harder," and in the other, the urban, Blackberry-toting notion of "working smarter."