In Some Industries, Experience Counts There’s no question that starting a business is easier when you’re younger. The fewer nonwork responsibilities you have, the more likely you are to pour your blood, sweat and tears into a new venture. But that doesn’t mean you should leave school...

Why Your Small Business Needs A Blog If you are running a business website without a blog, you are missing out on some big opportunities to engage your prospects and increase website traffic. A static website that doesn’t change or feature new content is essentially an online brochure. In today’s...

Know Your Enemy And Know Yourself Q: What are the best ways to research the competition? A: When it’s time to size up your opposition, consultant and author Becky Sheetz invokes the wisdom of ancient Chinese military strategist Sun Tzu: Know your enemy, and know yourself.

What Can a Small Business Owner Deduct From Them? Everyone wants the maximum possible deduction on your taxes, but this proves especially important to small business owners because they must pay their own payroll taxes and taxes can cut into already thin profit margins. Determining what a small business...

What To Know Before You Go Live As audiences go global and you need to reach more people through technology (including webinars, conference calls and teleconference), you must consider the challenges to connecting with a virtual audience. Here I pinpoint 10 valuable best practices to ensure you communicate...

If It Doesn't Challenge You, It Won't Change You. If you have a hard time attaining a goal despite your best efforts, maybe the problem isn't the effort but the goal.