7 Signs You Need A New Website

Internet Marketing Agency in Houston

Telling a client or business they need a new website is a lot like telling a parent their child is ugly. It’s an extension of them, they’re attached, and they have absolutely every right to be. A website is a digital storefront for a brand, and they’ve (most of the time) put a lot of time and effort into what they believe is the optimal digital experience. But, we have to remember, as both marketers and business owners, that our websites should not be based on our preferences, but instead those of our target audiences and industry best practices.

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10 Signs You Need a New Website

Houston Small Business Websites

Redesigning your business website is a large undertaking. Review the list below to determine how likely a candidate you are for a new website. We’re definitely not trying to give you website envy or diagnose a need that isn’t real. This is simply our list of signs you should look out for when thinking about getting a new website.

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Using Social Media To Promote Your Business

Content Marketing Specialist

Social media is an inexpensive way to promote your website and to keep new and existing customers chatting about your business. Here are some quick and easy tips for using some of the most popular social networking sites — Facebook, Twitter, YouTube, LinkedIn, and Pinterest — to help drive interest and customers to your business:

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4 Ways to Use Social Media to Sell Your Products

Open Source Content Management

1. Match your social strategy to your customer.

The key here is that not every social network is going to be a fit. Is your core customer a recruiting or education professional? A teenager? A modern mom who is looking for a great cookie recipe? Maybe your customer is a savvy thought leader or technology early adopter. Each of these descriptions matches with a particular social networking platform -- LinkedIn, Instagram, Pinterest, and Twitter in that order -- and can inform which may be best for your company. Choose accordingly, start listening for problems you can solve, and share meaningful advice. The first step is earning trust.

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